Google Analytics and Google AdWords Conversion Tracker
Conversion tracker in Google Analytics helps to track the events associated with the visit of a webpage by any user. This tool can be successfully integrated with Google AdWords to reap the maximum benefit out of ads spending and to improve your returns in search advertising.
The process involves placing a cookie on the user’s computer when an advertisement is clicked on a website. This cookie stores information about the visitor’s behavior and send back the details to the Google Server Read more [...]
